Popeyes

Popup stand

We had the privilege of creating signage for Popeye's Chicken, the Louisiana chicken chain that has made its way to the UK. We had the opportunity to design pop stands for several new store openings in Sheffield, Gateshead, and London. Thanks to the collaborative efforts with Scoop Agency, we successfully brought the vibrant Popeyes branding to life in the UK.

Let's explore some highlights of our favourite signage, beginning with the Spin to Win wheel. This interactive feature was strategically crafted to entice potential customers to visit the Popeyes stand, offering them the exciting opportunity to win a delicious chicken burger or even enjoy free chicken for an entire year! Serving as the centrepiece of the popup stand, it resonated exceptionally well with our audience.

Acrylic signage is a foolproof choice – simple yet highly effective. By incorporating the brand's colours and logo, everything seamlessly comes together. The versatility of acrylic is particularly advantageous when on the move; it strikes the perfect balance between strength and sturdiness while being lightweight and easy to work with.

The custom slatwall box, accompanied by the acrylic sign, was a pivotal element in the popup. It served a dual purpose, offering seating and storage, providing the Popeyes team with additional room.

The synergy of all the signage was truly remarkable – a cohesive and visually stunning ensemble that remained entirely on-brand and upheld a standard of high quality. The overall experience was nothing short of exceptional, and collaborating with Popeyes was a pleasure from start to finish.

Let's get the ball rolling...

Our team at The binary Projects is here to help. With many years’ experience providing front-line support to business owners, our team is well- placed to bring positive change to your business.

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